Overall Objective
The E-Hanger advertising campaigns strive to communicate the message of our advertiser to their target consumer, while simultaneously reducing the amount of waste in our environment. In this way we strive to add value to the every aspect of the laundry services and dry cleaning industry. And the goal is to completely eradicate the use of those wasteful and harmful to the earth, plastic and Wire hangers.

A Green Culture
The business world and society in general is presently experiencing the emergence of an eco-friendly culture. With growing awareness of the effects of global warning has come the increasing desire to reduce our harmful effect on the planet. Current trends indicate that if a firm does not communicate to its customers some level of environmental responsibility, its public image will most likely never match its competitor who is using our Green Hanger and saying to the consumers, “We Care”.